What is “Heroes of the Creative Revolution”?
First of all, let us introduce Heroes of the Creative Revolution! This is a series where we speak with creative and design leaders about how they produce great work and inspire others to do the same. We’ve gathered some really impressive leaders in the field of creative and creative operations work to tell their stories and share their knowledge and experiences with you. Think “Hot Ones” but no hot sauce, more creative talk, and with some fun animations sprinkled in along the way.
What is Episode 1 about and who is Ethel Jones?
In our first episode, we had the great fortune of sitting down for a conversation with Ethel Jones of R/GA to discuss advocating for and educating on creative operations. She talks about everything from the common misconceptions she's faced about creative ops to what data she is measuring to communicate its value. Check out what Ethel has to say and pick up some tips for your our own ops work by watching the video below.
0:00 - About Heroes of the Creative Revolution
0:37 - Meet Ethel Jones
4:28 - Common Misconceptions of Creative Operations
6:46 - Giving Creatives the Space to Create
8:19 - Communicating the Value of Creative Ops
11:08 - Supporting Junior Creatives
14:20 - Data Points that Move the Needle
17:53 - The Biggest Creative Ops Challenge
19:32 - The Fun of Creative Ops
21:52 - Advice to Younger Self (& Those Just Starting Creative Ops)
24:09 - The Future of the Creative Industry
28:32 - Conclusion