Viwe Mfaku

Creative Director and Graphic Designer
in
South Africa
Hire
Viwe

Viwe Mfaku is a creative director based in South Africa with over 10 years of experience in advertising. He has local and global market experience in translating strategy into box smart through the line campaigns. His foundation in design and being a strong illustrator allows him to come up with unique visual language that elevates client work digitally through UI, social and in traditional media.

Creative Direction
Brand Design
Graphic Design
Illustration
UI Design
Web Design

Portfolio

Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Audi South Africa
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Audi South Africa

Needed a design that maintained the integrity and consideration of 2014 Audi Genuine Parts Calendar, but set it apart with subtle differentiators.


The solve was adapting the headlines to a dynamic and bold execution: An adaption from the international brand update of 2015


Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Tedx Cape Town
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Tedx Cape Town

I lead the team in coming up with the visual language for the Tedx Talk Cape Town. The brief was to bring "Here to Listen" to life in a way that related to the city as well as to the outlook on what makes ideas happen. Since we knew the venue we developed assets that were inspired by the carnival and how learning is a ride of it's own. This was also supported by creating a parten that represented audio waves to communicate that that learning started with listening. It was also a great device for holding the speaker profiles for keynote graphics.

Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Ogilvy Induction box
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Ogilvy Induction box

Tasked to package a few induction items, including "The Eternal Pursuit of Unhappiness", we took it a step further and asked how do we get new employees to actually read the book and take note of Ogilvy’s rich heritage? Our answer - make it tangible. Inspired by the book and a collection of David Ogilvy quotes, the Ogilvy Induction Box is a visual representation of the 8 creative habits as outlined in "The Eternal Pursuit of Unhappiness". Each element represents one of the habits and is accompanied by a phrase elaborating on this thought.

Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe
Dewl
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Dewl

We were recently privileged to work on a new website for Dewl, a start-up based America which provides short term rentals in the Washington, Chicago and Mexico areas. Through a collaboration with a team of writers in California, a developer in Nairobi and client we were able to come up with a really fresh user interface  creative direction that appeals to both travellers and property developers.

Viwe Mfaku
Viwe Mfaku
Creative Director and Graphic Designer
Hire
Viwe

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