Johnnie Walker Blue Label Legendary Eight - Liquid particles and gold molten liquid that moved in-between a timeless terrain create an immersive world that celebrates 200 years of Legacy with Jonnie Walker Blue Label.
Working in close partnership with More Global, Oliver UK and Johnnie Walker, I made use of the brand’s luxurious & unique positioning to build a landscape that would capture Johnnie Walker Blue Labels journey over the past 200 years. An intense movement that took you through proud and brand establishing destinations, such as Lagavulin and Brora allowed us to travel through the past 200 years and blend together at the end through the iconic bottle shape.
The entire Landscape was created and simulated in Houdini and created entirely from a single piece of artwork. My creative process was a combination of technology with purpose , and captivates their audience through the history of JW whiskey blends coming back to life through modern animation techniques.